Official.E.T. and Elliott reunites CM
No way, you can see such a reunion in 2019!?
When I wake up one morning, the movie "E".T.It would have never been a dream to see the sequel to.But that was a bit irregular, and it was realized in a way that swirled in advertising strategies.
It was a commercial during the Thanksgiving Parade
This is the commercial of the Internet line and distribution video service XFINITY, which was held by the department store Macy's broadcast on the Thanksgiving Parade.You can see it on YouTube.Suddenly appeared, nostalgic "E".T.The title of the latest work is "A Holiday Reunion.(Holiday reunion)].
Then, Henry Thomas, who played Elliott, and Steven Spielberg in 1982, "E".T.See the new story of The EXTRA-TERRESTRIAL.
It seems that the broadcast on TV was a two -minute short version, but this is a 4 -minute full version.
Karakuri that realizes CM
Xfinity seems to be a company that is still not well known in the United States, but is a company owned by Com Cast, who is doing other providers on digital cables, the Internet, and mobile phones.Com Cast is a parent company with a television station NBC, and the Thanksgiving Parade was broadcast.In addition, Universal Pictures is also a subsidiary of NBC, and "E".T.Is a universal movie ... everything is connected.
In other words, I was basically looking at a major company that a major company puts a hand in a bag filled with tricks named "nostalgic intellectual property" and invests huge advertising costs such as throwing into a super bowl. It will be.
In any case, while the masterpieces of the past are arranged in a modern style, it is a CM that warms up like the original (although it is a deliberate production for the year -end sales).
Elliott's comment
Thomas commented on the Press Release:
He would be right in a sense.Aside from the synergistic effect of the company, e.T.The idea of returning to Earth for the first time in 37 years, knows how much we have been socially, and meets Elliott's family is basically e.T.Everything that people want to see as a sequel.If that actually happened, but.
Even so, you can't exceed the original, so nobody wants to see it unless it's such a very short story.Perhaps the existence of this commercial closes the door to the sequel ideas.But that's fine.
There is still an adult situation
Returning to the company's synergistic effect, this commercial has other intentions, and after the parade broadcast, the original "E e" on the Syfy channel owned by Com Cast..T.] Was to flow.
And the real story, Xfinity's contractor, toward the remote control, "e".T.You can watch it if you say "Home, Home".
Henry Thomas plays Elliott again rather than the circumstances of such an adult.T.I'm glad that you can see the moon on a bicycle again.
Source: YouTube, Xfinity
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